Billion-dollar satellite deal could restore confidence: DirecTV hires Boeing in boost to reputation
June 5th, 2007
DirecTV announced three free months of HBO and Cinemax for new customers who make a one-year commitment to any Total Choice package starting at $31.99/month. DirecTV is also doubling its local-channel markets to 100 by year-end, reaching about 84% of U.S. television households.
"It certainly helps them rebound from some […]